iMP sampling agency: specialist distribution of ambient, chilled, hot, frozen, alcohol and FMCG samples.
iMP is a full service sampling agency creating and managing nationwide product sampling tours across the UK. Founded in 2008 we have over a decade of expert knowledge in delivering and executing nationwide full service product sampling tours and campaigns.
Consumer and commuter sites where we frequently distribute samples include:
- city centres
- train stations
- tube stations
- in-store supermarkets
- shopping centres
- sporting events and stadiums
- festivals and theme parks
iMP create high impact, high volume product sampling campaigns for brands like Grenade Sports Nutrition, Wall’s, Cheestrings, Kelloggs, Campbell’s, Arla and more. We specialise in managing all the logistics and fine detail: we research, book and manage the best spaces to sample ensuring that the full ‘brand to hand’ ethos is carried through all the way to the consumer. More importantly iMP has the infrastructure, storage and specialist teams to deliver any brand sampling activity. With a fleet of promotional sampling vehicles, sampling pods and sampling bins we’re the premium sampling agency in the UK. With more than 9000 sqft of on-site workshops, storage and paint and manufacturing studios in Leeds and London we are a truly unique and bespoke in-house sampling agency.
iMP distribute product samples across the country from top to bottom, left to right: London to Leeds, Glasgow to Edinburgh, Birmingham and Manchester to Cardiff, Bristol, Newcastle, Liverpool and everywhere in-between. We supply bespoke branded sampling promo vehicles, branded weatherproof sampling pods, branded sampling bins and premium sampling staff (all of which hold Food Hygiene Level 2 certification as a minimum).
When it comes to social media, we can fully support the brand’s online presence by integrating the campaign with the sampling. Whether it’s a selfie booth, hashtag drive or Snapchat geo-targeting we’ll drive consumers to interact with the brand through their chosen social media platforms.
We design, build and deliver full experiential campaigns, product sampling roadshows and brand activations. From brand experiences like our PureGym Shipping Container to Rihanna’s Kiss-O-Meter or the Richmond Sausages and Wall’s Ready Baked sampling tours we’ll work with your concept and budget to produce a worked up solution, design, logistics and management plan. If you’ve got an idea for a branded installation or experiential roadshow we’ll bring it to life.
We have nationwide teams of high calibre promo staff, promo girls, product sampling staff, experiential staff, promo models, event staff, exhibition staff, demonstration staff and brand ambassadors in London, Leeds, Manchester, Birmingham, Edinburgh, Glasgow, Cardiff, Newcastle, Liverpool, Bristol, Brighton and more. All our staff are iMP staff – recruited, trained and individually chosen for each campaign. Every iMP team member is supplied with a full photo, statistics and experience profile for pre-activity selection. From promotional team members for simple street promo to sampling staff with food hygiene certificates we have a unique core team of highly experienced consumer and client facing staff.
Branded ice cream van hire, promotional vehicles, promo vans, camper van hire and conversion, custom promo vehicles… we have a wide range of promo vehicles customised to suit all types of mobile product sampling, advertising, promotional and experiential campaigns. If you need to hire a fully branded ice cream van complete with freezer compartments for chilled or frozen sample products or a branded camper van for a nationwide experiential roadshow we can provide drivers and brand ambassadors to support the activity. We also build bespoke custom promo vehicles from the ground up