Product Sampling, Product Launches & Roadshows
iMP is an award-winning product sampling agency specialising in alcohol, FMCG, hot, cold, frozen and ambient products.
We create product sampling roadshows across the UK from London, Leeds, Glasgow, Edinburgh, Birmingham and Manchester to Cardiff, Bristol, Newcastle, Liverpool, Brighton and more including:
- city centres
- train stations
- tube stations
- in-store supermarkets
- shopping centres
- sporting events and stadiums
- festivals and theme parks
Whether it’s a chilled energy drink, snacking product or new flavour of ice cream, we manage all elements of product sampling and brand activation. From the planning and booking of event and promotional spaces to temperature controlled delivery and storage, health and safety, risk assessments, event space applications, transportation, sampling bin hire, installation, derig and staffing we manage everything needed to deliver a successful end to end campaign and help drive consumer sales.
From sampling campaigns like distributing 40,000 Cheestrings at theme parks, 50,000 hot Wall’s Sausage sandwiches across the country to 150,000 Kellogg’s Nutty Chewy cereal bars we have the infrastructure, knowledge and experience to create and deliver a fully costed sampling, logistics and management solution.
If you’ve got an idea for a new product launch or nationwide sampling tour get in touch at [email protected] or use the contact form below: