Product Sampling Agency Leeds
iMP is an award-winning product sampling agency specialising in hot, cold, frozen, ambient, alcohol & FMCG.
As a full service product sampling agency Leeds we design, create and implement roadshows across the UK from London to Leeds, Glasgow to Edinburgh, Birmingham and Manchester to Cardiff, Bristol, Newcastle, Liverpool, Brighton and everywhere inbetween.
We have more than a decade of expertise, experience, knowledge and execution in delivering nationwide end-to-end product sampling roadshows, tours and campaigns, and supplying premium sampling staff. From sampling campaigns like distributing 50,000 Grenade protein shakes at London tube stations, 50,000 hot Wall’s Sausage sandwiches across the country to 150,000 Kellogg’s Nutty Chewy cereal bars we have the infrastructure, knowledge and experience to create and deliver a fully costed sampling, logistics and management solution.
Full Service Product Sampling Agency Leeds
We create and deliver high volume, high impact product sampling campaigns for brands like Cadbury, Kerry Foods, Kelloggs, Campbell’s, Ben & Jerry’s and more. We also specialise in sorting out all the logistics. That means we find the best spaces to sample, research them, book them and everything after that ensuring the true ‘brand to hand’ principle is carried through to the end. Most importantly we also have the infrastructure, tools and the staff to deliver the activity. With a range of promotional sampling vehicles, sampling pods and sampling bins we’re fully equipped and ready to go when you are. With more than 9000 sqft of on-site workshops, storage and studios we are a truly in-house agency.
Where Can We Sample?
Here are some typical examples of sites where we regularly distribute samples:
- city centres
- train stations
- tube stations
- in-store supermarkets
- shopping centres
- sporting events and stadiums
- festivals and theme parks
New & Old Product Samples
From new flavours of ice cream to variations of existing brands and products iMP have the ability to generate a quick turnaround. Whether it’s surplus sample stock, a short BBE or product launch we have the in-hosue capability, storage and logistics to receive and distribute stock in less than 48 hours – sometimes quicker. Whether it’s an ambient cereal bar, protein product, new ice cream brand or energy drink we manage all elements of product sampling and brand activation. From the planning and booking of event and promotional spaces to temperature controlled delivery and storage, health and safety, risk assessments, event space applications, transportation, sampling bin hire, installation, derig and staffing we manage everything needed to deliver a successful end to end campaign and help drive consumer sales.
Product Sampling Staff
All our product sampling staff hold Food Hygiene Level 2 certification as a minimum requirement ensuring optimum food handling standards. Our team members are iMP staff – we never outsource – and they’re professional, consumer and client facing. We’ve got plenty of 5* Google reviews to show for it. From premium energy drinks to new snack bars, cereals to celebrity perfumes, ice cream to microwave sausages, we estimate we’ve sampled more than 5.5 million products to consumers since 2008.
Sampling Promo Vehicles
From branded ice cream van hire, branded cars, camper van hire to custom bespoke builds, festival and exhibition trailers we have a range of promo vehicles customised to suit all types of product sampling, advertising, promotional and experiential campaigns. We also hire experiential and sampling shipping containers. A perfect solution for outdoor events we hire out, build, install and fully equip promotional shipping containers. Fully branded inside and out (and less expensive than you might think) if you’ve got a brand campaign that needs a durable, tough and industrial looking installation or hub we can help. Kitted out with LED lighting, power sockets, bespoke flooring and steps we can customise the shipping container to suit the activation. Check out the shipping container we designed and created for PureGym.
If you’ve got an idea for a new product launch or nationwide sampling tour get in touch at [email protected] or use the contact form below.